AI suggests the color system. You shape the final palette.

Color Palette Generator

Main color
Complete palette

Claude

A distinctive, approachable palette in gold, indigo, violet, and confident grays, supporting modern digital interfaces and versatile brand expression.

Main (Brand) colors

The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.

Color 1#1B4636

Neutral colors

Keep text readable, surfaces clean, and the complete color system balanced.

Pure White#FFFFFF
Linen#F7F3EF
Deep Charcoal#222328
Color roles

Give every color a clear job

Contrast check

Logo Pairings

Three contrast-safe combinations selected from the current palette.

Digital and print

Color values ready for handoff

HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.

Main colors

1 colors

Color 1

A practical color in the brand system.

HEX
#1B4636
RGB
27, 70, 54
CMYK
61, 0, 23, 73

Neutral colors

3 colors

Pure White

Clean light background ensuring maximum clarity and whitespace.

HEX
#FFFFFF
RGB
255, 255, 255
CMYK
0, 0, 0, 0

Linen

A softer, warm off-white background for gentle sections and visual comfort.

HEX
#F7F3EF
RGB
247, 243, 239
CMYK
0, 2, 3, 3

Deep Charcoal

Readable, professional dark for text and high-contrast dark backgrounds.

HEX
#222328
RGB
34, 35, 40
CMYK
15, 13, 0, 84
Continue the logo workflow

Put the palette into context

Carry the logo and approved brand colors into realistic presentations and final delivery files.

Logo mockups Create logo mockups See the identity in realistic contexts before presenting it. Logo export Export logo files Generate the approved logo in every brand color and file format.

Once colors and logo files are connected in a Logo Workflow, your Visual Identity presentation is created and stays in sync.