Plans for designers & founders

Build brands faster
with confidence.

Understand your client, review logos, build colors and typography, and share a finished brand identity.
Choose the review depth and monthly usage that fit your work.

Starter

Try your first brand workflow.

FreeNo card required
6 welcome credits

Balance resets to 3 credits each monthly cycle.

Logo reviews
Essential
Published identities
2 at a time
Active brand briefs
1
Font uploads
Not included
Mockup uploads
Not included
Start free Free to start. No subscription.
Full plan details
  • 1 active brand brief, with private client sharing and PDF summary.
  • Every core category score and its explanation.
  • Your top-priority fix and key risks.
  • A downloadable JPG review card.

Publish up to 2 brand identities at a time. No monthly reset.

Welcome credits are granted once. Monthly credits reset and do not roll over.

Agency

For high-volume client work. One account, no team seats.

$15/ month
Unlimited credits

No monthly credit limit. Fair use applies.

Logo reviews
Advanced + PDF
Published identities
Unlimited
Active brand briefs
50
Font uploads
30 library slots
Mockup uploads
3 per identity
Get Agency Billed monthly. Cancel anytime.
Full plan details
  • 50 active brand briefs, with private client sharing and PDF summaries.
  • Upload 3 custom mockups per brand identity.
  • Review and compare as often as you need.
  • Generate and refine palettes without counting credits.
  • Save typography systems and unlock export kits without credit charges.
  • A full action plan and real-world readiness checks.
  • Get category-fit guidance and a logo delivery checklist.
  • Use client presentation copy and full PDF review reports.
  • Upload up to 30 custom fonts to your private font library.

One account; team seats and shared workspaces are not included. Fair use applies. View terms

See how credits work

Included with every plan

The complete brand toolkit.

Start with any tool. Keep the work connected in one project.

  • Brand questionnaire

    Understand the client before designing.

  • Logo reviews

    Spot issues before you present.

  • Logo Compare

    Evaluate 2–3 logo concepts.

  • Brand colors

    Build a palette with clear color roles.

  • Typography

    Build fonts and rules for websites and posts.

  • Logo mockups

    See your logo in real applications.

  • Logo exports

    Prepare versions, colors, and formats.

  • Brand identities

    Present the connected work and share selected files.

Brand questionnaires, mockups, manual color edits, and brand identities use no credits. Reviews, comparisons, palette prompts, the first save of each typography system, and the first download of each export kit do.

How credits work

One workflow example
6 credits

This example includes one logo review, one palette generation, one typography save and one export-kit unlock. Choose the tools you need; skipping typography saves 1 credit. Brand questionnaires, mockups and brand identities use no credits.

Logo review2credits
Generate palette2credits
Save typography1credit
First kit download1credit
This example6credits

With Solopreneur: 13 workflows like this example
That uses 78 of your 80 monthly credits for the four actions above. Your usage depends on the tools you choose. Additional reviews, comparisons and palette refinements use more credits. Manual edits and mockups are free.
Monthly credits reset; unused credits do not roll over.

See the cost of every action
Brand questionnairePrivate forms, client answers, invitations and PDF summaries
Free
Logo reviewOne completed review
2 credits
Logo CompareOne comparison of 2–3 concepts
2 credits
Palette generationEach new AI palette or AI refinement; manual edits are free
2 credits
Brand TypographyFirst save per system; PDF and CSS unlocked
1 credit
Logo export kitFirst download from each saved kit
1 credit
Manual edits & mockupsEdit colors; create and download mockups
Free
Saved typography & exportsEdit saved typography and download unlocked guides or kits again
Free
Brand identitiesPresent the brand and share available assets
Free

Reopening saved projects and downloading unlocked kits again are free. New reviews, comparisons, and palette prompts still use credits.

Used in real design work

What designers are saying.

70,000+verified designers
110,000+logos reviewed
20,000+brand workflows
It truly understands the logo principles and designs which is often overlooked by many designers. It gives useful and detailed feedback to improve the logo design.
Logo review user
It pointed out the kind of feeling I want to the targeted audience to associate with the logo
Logo review user
The assessment matched exactly the strategy I defined for the brand.
Logo review user · Translated excerpt
Before you choose

Clear answers.
No guesswork.

Credits, client access, and what your plan includes.

What can I do with Starter?

Starter includes 6 one-time welcome credits, enough for one logo review, one palette generated from a prompt, one saved typography system, and the first download of an export kit. After the welcome period, your balance resets to 3 credits per monthly cycle. Brand questionnaires, mockups, manual color edits, and brand identities do not use credits. No payment card is required.

What does an Advanced Logo Review add?

Essential Reviews include every core category score and its explanation. Advanced Reviews add full action plans, real-world guidance, category fit, delivery and presentation help, plus PDF reports. To expand a saved Essential Review, use Re-analyze logo on its review page. The credit cost is shown before you start; your original review is kept.

Do unused credits roll over?

No. Solopreneur resets to 80 credits each monthly subscription cycle. Starter resets to 3 credits after its one-time welcome period, then on each monthly cycle. Unused credits do not accumulate. Agency has no monthly credit allowance to track.

What happens if a review, comparison or palette generation fails?

Logo reviews, comparisons, and palette generation or refinement from a prompt use credits only after they succeed. Failed attempts are not charged. Logo Export uses 1 credit to unlock the first download from a kit; later downloads from that same kit are free. Typography uses 1 credit on the first successful save of each system, then edits and PDF/CSS downloads are included. Connecting a saved system to a workflow is free.

Can I keep working when my credits run out?

Yes. You can reopen saved projects, edit colors manually, explore fonts, edit saved typography, create mockups, and download unlocked guides or export kits again. New reviews, comparisons and palette prompts, the first save of a new typography system, and the first download of a new export kit need credits. Wait for your next monthly reset or upgrade for more usage.

Is Typography a required workflow step?

No. Explore fonts and annotated previews for free. Save a private typography system for 1 credit to unlock website and social media PDFs and CSS. You can optionally connect it to a workflow for free and include it in the brand identity. Future edits and downloads for that system are free, even with no credits left.

Can I upload my own fonts?

Yes. Solopreneur includes up to 5 uploaded fonts, and Agency includes up to 30. Upload TTF, OTF, WOFF, or WOFF2 files up to 2 MB each. These are library limits, not monthly allowances. Font uploads use no credits, and you can reuse a font across your projects. Remove a font to free a slot. If you downgrade, existing fonts stay available; adding more requires an available slot on a paid plan.

What files do I need for exports and the brand preview?

Logo Export starts with your own SVG logo versions and creates SVG, PNG, JPG, favicon, background, and palette files. The client brand preview needs an SVG logo and saved brand colors connected to the project. Reviewing a JPG or PNG does not automatically convert it into a vector logo.

Can I add my own mockups to a brand identity?

Solopreneur and Agency can upload up to 3 JPG, PNG or WebP mockups per identity, with no credit charge. Each image becomes a wide presentation slide you can reorder and caption. Existing uploads remain in your presentations after a downgrade; adding or replacing images requires a paid plan.

How do Brand Brief limits work?

Starter includes 1 active brief, Solopreneur 10, and Agency 50. Drafts and briefs awaiting a client count as active. Completed briefs stay accessible and do not use a slot. Private links, email invitations and PDF summaries use no credits. Existing briefs remain accessible if you downgrade; creating a new brief requires space within your current plan.

How many brand identities can I publish?

Starter includes up to 2 published brand identities at a time, with no monthly reset. Solopreneur and Agency include unlimited brand identities. Drafts do not count toward the limit. Existing published identities and their client links remain available if you downgrade; publishing an additional identity requires an available slot or a paid plan.

Do my clients need a paid account?

No. Clients can use the private link you share to view the brand identity and download the assets you make available. They do not need a subscription. Final downloads stay private even if you enable a public brand preview.

Can I change or cancel my plan?

Yes. Manage your subscription from your account. If you cancel, the paid plan stays active until the end of your billing period, then your account returns to Starter. Saved Advanced Reviews and their full PDF reports remain available. Creating a new Advanced Review requires a paid plan.

Does Agency include a team workspace?

No. Agency is a higher-usage plan for one account. It includes unlimited credits under fair use and higher questionnaire and font-library limits. Team seats, separate staff logins and shared workspace permissions are not included.

Are my logos private, and are they used to train AI?

Your projects are private by default. You control which reviews and previews you make public and who receives a private link. Your uploaded logos are processed for your requested analysis and are not used to train AI models.

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