Color Palette Generator

Main color
Main color
Support color
Support color
Complete palette

Color Palette generator by AI

Build strategic brand color palettes where every color has a purpose. Describe your brand, audience, and creative direction, and AI turns them into a complete palette in seconds. Refine every color and role until it feels right for you and your client.

Main (Brand) colors

The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.

North Central Red#B60016
North Central White#FFFFFF

Support colors

Add flexibility and expression while keeping the main brand colors dominant.

Green Blue#73FCD6
Black grey#222222

Neutral colors

Keep text readable, surfaces clean, and the complete color system balanced.

Custom color#000000
Color roles

Give every color a clear job

Contrast check

Logo Pairings

Three contrast-safe combinations selected from the current palette.

Digital and print

Color values ready for handoff

HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.

Main colors

2 colors

North Central Red

A practical color in the brand system.

HEX
#B60016
RGB
182, 0, 22
CMYK
56, 77, 0, 4

North Central White

A practical color in the brand system.

HEX
#FFFFFF
RGB
255, 255, 255
CMYK
59, 82, 0, 28

Support colors

2 colors

Green Blue

A practical color in the brand system.

HEX
#73FCD6
RGB
115, 252, 214
CMYK
54, 0, 15, 1

Black grey

A practical color in the brand system.

HEX
#222222
RGB
34, 34, 34
CMYK
0, 0, 0, 87

Neutral colors

1 colors

Custom color

A practical color in the brand system.

HEX
#000000
RGB
0, 0, 0
CMYK
0, 0, 0, 100
Continue the logo workflow

Turn this palette into a connected Logo Workflow

Keep the logo, brand colors, mockups, and final files connected, then deliver everything through one private client portal.

  1. 1 Objective feedback Logo review

    Get a logo score, uncover visual risks, and prioritize what to improve.

  2. 2 Current tool Build color palette

    Create strategic brand colors with clear roles for every application.

  3. 3 Recommended next step Preview logo mockups

    See the logo in realistic contexts before presenting it to a client.

  4. 4 Final delivery Export logo files

    Generate the final SVG, PNG, JPG, favicon, and background package.

  5. Locked final step Client handoff

    Complete Brand colors and Logo export to unlock the private client portal.