Color Palette Generator
Color Palette generator by AI
Build strategic brand color palettes where every color has a purpose. Describe your brand, audience, and creative direction, and AI turns them into a complete palette in seconds. Refine every color and role until it feels right for you and your client.
Main (Brand) colors
The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.
Support colors
Add flexibility and expression while keeping the main brand colors dominant.
Neutral colors
Keep text readable, surfaces clean, and the complete color system balanced.
Give every color a clear job
Logo Pairings
Three contrast-safe combinations selected from the current palette.
Color values ready for handoff
HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.
Main colors
2 colorsObsidian
Obsidian
- HEX
- #151714
- RGB
- 21, 23, 20
- CMYK
- 9, 0, 13, 91
Deep green
Deep green forest charcoal
- HEX
- #1E201B
- RGB
- 30, 32, 27
- CMYK
- 6, 0, 16, 87
Support colors
1 colorsMuted Sage
Secondary
- HEX
- #373D35
- RGB
- 55, 61, 53
- CMYK
- 10, 0, 13, 76
Neutral colors
3 colorsPure White
Crisp white for primary backgrounds and clarity.
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- CMYK
- 0, 0, 0, 0
Bronze
Luxury Accent
- HEX
- #845B35
- RGB
- 132, 91, 53
- CMYK
- 0, 31, 60, 48
Prism Black
Very dark blue-violet for legible body text and dark backgrounds.
- HEX
- #171323
- RGB
- 23, 19, 35
- CMYK
- 34, 46, 0, 86