AI suggests the color system. You shape the final palette.

Color Palette Generator

Main color
Main color
Support color
Complete palette

DERAM Core Palette

A distinctive and modern palette led by bold orange and deep graphite, supported by a toned blue-green for versatility. Clean, readable neutrals ensure strong usability across digital and print.

Main (Brand) colors

The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.

Bold Orange#EA6A1B
Graphite#25313A

Support colors

Add flexibility and expression while keeping the main brand colors dominant.

Slate Teal#2F7C81

Neutral colors

Keep text readable, surfaces clean, and the complete color system balanced.

Clean White#F7F8FA
Soft Mist#E2E5E8
Deep Charcoal#181C20
Color roles

Give every color a clear job

Contrast check

Logo Pairings

Three contrast-safe combinations selected from the current palette.

Digital and print

Color values ready for handoff

HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.

Main colors

2 colors

Bold Orange

Action-oriented, energetic, and signature for instant brand recognition.

HEX
#EA6A1B
RGB
234, 106, 27
CMYK
0, 55, 88, 8

Graphite

Serious, modern, anchors the wordmark, and provides optimal contrast for design elements.

HEX
#25313A
RGB
37, 49, 58
CMYK
36, 16, 0, 77

Support colors

1 colors

Slate Teal

A balanced blue-green accent to extend the palette without competing with the primary orange.

HEX
#2F7C81
RGB
47, 124, 129
CMYK
64, 4, 0, 49

Neutral colors

3 colors

Clean White

Uncluttered and crisp for backgrounds and visual clarity.

HEX
#F7F8FA
RGB
247, 248, 250
CMYK
1, 1, 0, 2

Soft Mist

A gentle light neutral for subtle backgrounds and surfaces.

HEX
#E2E5E8
RGB
226, 229, 232
CMYK
3, 1, 0, 9

Deep Charcoal

A readable dark neutral for text and high-contrast usability.

HEX
#181C20
RGB
24, 28, 32
CMYK
25, 13, 0, 87
Continue the logo workflow

Put the palette into context

Carry the logo and approved brand colors into realistic presentations and final delivery files.

Once colors and logo files are connected in a Logo Workflow, your Visual Identity presentation is created and stays in sync.