Color Palette Generator
monsoonfish
Energetic red balanced by grounded charcoal, supported by a lively blue-green and soft yellow, building a distinctive, memorable, and versatile identity.
Main (Brand) colors
The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.
Support colors
Add flexibility and expression while keeping the main brand colors dominant.
Neutral colors
Keep text readable, surfaces clean, and the complete color system balanced.
Give every color a clear job
Logo Pairings
Three contrast-safe combinations selected from the current palette.
Color values ready for handoff
HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.
Main colors
2 colorsBold Red
A vivid red for a dynamic, recognizable brand presence.
- HEX
- #EA222A
- RGB
- 234, 34, 42
- CMYK
- 0, 85, 82, 8
Charcoal
A deep charcoal for confident text and solid balance.
- HEX
- #364045
- RGB
- 54, 64, 69
- CMYK
- 22, 7, 0, 73
Support colors
3 colorsTeal Blue
A lively blue-green as a modern accent for icons and borders.
- HEX
- #289292
- RGB
- 40, 146, 146
- CMYK
- 73, 0, 0, 43
Soft Yellow
A gentle yellow to add optimistic contrast as the secondary button background.
- HEX
- #FFDC56
- RGB
- 255, 220, 86
- CMYK
- 0, 14, 66, 0
Deep Spruce
A rich green-teal for secondary button text, outlines, and added system flexibility.
- HEX
- #215655
- RGB
- 33, 86, 85
- CMYK
- 62, 0, 1, 66
Neutral colors
3 colorsPure White
Bright and clean for backgrounds that maximize color vibrancy.
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- CMYK
- 0, 0, 0, 0
Soft Mist
A gentle off-white for subtle distinction and secondary backgrounds.
- HEX
- #F3F3F1
- RGB
- 243, 243, 241
- CMYK
- 0, 0, 1, 5
Graphite
A rich, clear neutral for body text to ensure maximum readability on light backgrounds.
- HEX
- #282828
- RGB
- 40, 40, 40
- CMYK
- 0, 0, 0, 84
Turn this palette into a connected Logo Workflow
Continue with any tool below to keep the logo, brief, brand colors, mockups, and final files together as one project.
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1
Objective feedback
Logo review
Get a logo score, uncover visual risks, and prioritize what to improve.
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2 Current tool Build color palette
Create strategic brand colors with clear roles for every application.
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3
Recommended next step
Preview logo mockups
See the logo in realistic contexts before presenting it to a client.
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4
Final delivery
Export logo files
Generate the final SVG, PNG, JPG, favicon, and background package.