Color Palette Generator
Complete palette
NE40 Sports Media
Bold black and teal anchor the palette for high-impact sports photography. Clean white ensures crisp contrast, with icy cyan and graphite gray expanding digital and print usability.
Main (Brand) colors
The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.
Teal Star#15B394
Pitch Black#111214
Support colors
Add flexibility and expression while keeping the main brand colors dominant.
Icy Cyan#69E3E2
Neutral colors
Keep text readable, surfaces clean, and the complete color system balanced.
Pure White#FFFFFF
Frost Gray#ECEFF1
Graphite Text#292B2F
Color roles
Give every color a clear job
Contrast check
Logo Pairings
Three contrast-safe combinations selected from the current palette.
Digital and print
Color values ready for handoff
HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.
Main colors
2 colorsTeal Star
Energetic teal capturing athletic vibrancy; draws attention to branding and calls to action.
- HEX
- #15B394
- RGB
- 21, 179, 148
- CMYK
- 88, 0, 17, 30
Pitch Black
Deep black grounds the brand with authority and provides excellent image contrast.
- HEX
- #111214
- RGB
- 17, 18, 20
- CMYK
- 15, 10, 0, 92
Support colors
1 colorsIcy Cyan
Fresh accent for icons, borders, and outlines; adds modern edge and digital energy.
- HEX
- #69E3E2
- RGB
- 105, 227, 226
- CMYK
- 54, 0, 0, 11
Neutral colors
3 colorsPure White
Clean, neutral background bringing sharpness and clarity to imagery and type.
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- CMYK
- 0, 0, 0, 0
Frost Gray
Soft light neutral for subtle backgrounds or UI relief, allows focus on photos.
- HEX
- #ECEFF1
- RGB
- 236, 239, 241
- CMYK
- 2, 1, 0, 5
Graphite Text
Dark neutral providing strong readability for all text and UI on light backgrounds.
- HEX
- #292B2F
- RGB
- 41, 43, 47
- CMYK
- 13, 9, 0, 82