AI suggests the color system. You shape the final palette.

Color Palette Generator

Main color
Main color
Main color
Support color
Complete palette

RedPoint Urban

A bold, urban-focused palette balancing authority, modern edge, and a punch of red for strong logo and accent recognition in streetwear fashion.

Main (Brand) colors

The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.

Urban Red#C2181F
Graphite Black#181818
Concrete Teal#27728C

Support colors

Add flexibility and expression while keeping the main brand colors dominant.

Urban Gold#E2B656

Neutral colors

Keep text readable, surfaces clean, and the complete color system balanced.

Street White#FFFFFF
Soft Sidewalk#F5F5F5
Charcoal Text#222222
Color roles

Give every color a clear job

Contrast check

Logo Pairings

Three contrast-safe combinations selected from the current palette.

Digital and print

Color values ready for handoff

HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.

Main colors

3 colors

Urban Red

Intense, energetic red inspired by the logo's dot, perfect for recognition and accent.

HEX
#C2181F
RGB
194, 24, 31
CMYK
0, 88, 84, 24

Graphite Black

Deep, versatile black that communicates authority and contrasts sharply with lighter shades.

HEX
#181818
RGB
24, 24, 24
CMYK
0, 0, 0, 91

Concrete Teal

Cool blue-teal with urban undertones, adding sophisticated contrast without typical fashion cliches.

HEX
#27728C
RGB
39, 114, 140
CMYK
72, 19, 0, 45

Support colors

1 colors

Urban Gold

Warm, muted gold for visual pop in details, icons, borders, and dividers without upstaging core elements.

HEX
#E2B656
RGB
226, 182, 86
CMYK
0, 19, 62, 11

Neutral colors

3 colors

Street White

Clean, crisp white ideal for backgrounds and maximum contrast against main colors.

HEX
#FFFFFF
RGB
255, 255, 255
CMYK
0, 0, 0, 0

Soft Sidewalk

Softer off-white for background variety, print, and subtle layering.

HEX
#F5F5F5
RGB
245, 245, 245
CMYK
0, 0, 0, 4

Charcoal Text

Deep charcoal ensuring legibility for all text applications.

HEX
#222222
RGB
34, 34, 34
CMYK
0, 0, 0, 87
Continue the logo workflow

Turn this palette into a connected Logo Workflow

Continue with any tool below to keep the logo, brief, brand colors, mockups, and final files together as one project.

  1. 1 Objective feedback Logo review

    Get a logo score, uncover visual risks, and prioritize what to improve.
  2. 2 Current tool Build color palette

    Create strategic brand colors with clear roles for every application.

  3. 3 Recommended next step Preview logo mockups

    See the logo in realistic contexts before presenting it to a client.
  4. 4 Final delivery Export logo files

    Generate the final SVG, PNG, JPG, favicon, and background package.