Color Palette Generator
Complete palette
Apex MotoHub Core
A purposeful, energetic palette leveraging visible chartreuse and graphite from the logo. Strong contrast and electric color energy convey dynamism, innovation, and forward motion. Supportive slate blue offers a technical edge without cliché. Crisp neutrals ensure clarity and usability across digital and print touchpoints.
Main (Brand) colors
The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.
RKA Primary Blue#023C84
RKA Accent#0293E9
Support colors
Add flexibility and expression while keeping the main brand colors dominant.
Deep ink#17141F
Neutral colors
Keep text readable, surfaces clean, and the complete color system balanced.
Pure White#FFFFFF
Soft Mist#F2F5F2
Text#2C2C2D
Color roles
Give every color a clear job
Contrast check
Logo Pairings
Three contrast-safe combinations selected from the current palette.
Digital and print
Color values ready for handoff
HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.
Main colors
2 colorsRKA Primary Blue
A practical color in the brand system.
- HEX
- #023C84
- RGB
- 2, 60, 132
- CMYK
- 12, 0, 72, 13
RKA Accent
A practical color in the brand system.
- HEX
- #0293E9
- RGB
- 2, 147, 233
- CMYK
- 8, 3, 0, 76
Support colors
1 colorsDeep ink
A practical color in the brand system.
- HEX
- #17141F
- RGB
- 23, 20, 31
- CMYK
- 26, 35, 0, 88
Neutral colors
3 colorsPure White
Clean, neutral background for maximum logo and content contrast.
- HEX
- #FFFFFF
- RGB
- 255, 255, 255
- CMYK
- 0, 0, 0, 0
Soft Mist
Gentle off-white for subtle separation or less stark background blocks.
- HEX
- #F2F5F2
- RGB
- 242, 245, 242
- CMYK
- 1, 0, 1, 4
Text
.
- HEX
- #2C2C2D
- RGB
- 44, 44, 45
- CMYK
- 0, 3, 0, 86