AI suggests the color system. You shape the final palette.

Color Palette Generator

Main color
Main color
Main color
Support color
Support color
Complete palette

Terra Shalva

Distinctive, earthy palette anchored by olive gold for recognition. Warm burgundy and deep teal add sophistication and depth, while a set of clean, soft, and strong neutrals provides versatile contrast for consistent legibility and warmth across digital and print applications.

Main (Brand) colors

The colors your audience learns to recognize as your brand, like Amazon yellow and black or FedEx purple and orange.

Olive Gold#9B8711
Warm Burgundy#903548
Deep Teal#216166

Support colors

Add flexibility and expression while keeping the main brand colors dominant.

Sandstone#C9AD71
Soft Almond#E1D5C1

Neutral colors

Keep text readable, surfaces clean, and the complete color system balanced.

Pure White#FFFFFF
Linen White#F6F4ED
Charcoal#231F20
Color roles

Give every color a clear job

Contrast check

Logo Pairings

Three contrast-safe combinations selected from the current palette.

Digital and print

Color values ready for handoff

HEX and RGB are derived from each color. CMYK stays editable for a designer-approved print match.

Main colors

3 colors

Olive Gold

Signature golden olive; unique, earthy, and central to the brand identity.

HEX
#9B8711
RGB
155, 135, 17
CMYK
0, 13, 89, 39

Warm Burgundy

Rich, warm burgundy for depth and elevated accents.

HEX
#903548
RGB
144, 53, 72
CMYK
0, 63, 50, 44

Deep Teal

Sophisticated deep teal adds cool contrast and balance.

HEX
#216166
RGB
33, 97, 102
CMYK
68, 5, 0, 60

Support colors

2 colors

Sandstone

Muted yellow-tan brings warmth to icons and outlines.

HEX
#C9AD71
RGB
201, 173, 113
CMYK
0, 14, 44, 21

Soft Almond

Gentle neutral for borders and dividers without harshness.

HEX
#E1D5C1
RGB
225, 213, 193
CMYK
0, 5, 14, 12

Neutral colors

3 colors

Pure White

Clean light background for clarity and openness.

HEX
#FFFFFF
RGB
255, 255, 255
CMYK
0, 0, 0, 0

Linen White

Softer light background option to reduce visual strain.

HEX
#F6F4ED
RGB
246, 244, 237
CMYK
0, 1, 4, 4

Charcoal

Deep, legible neutral for text and dark backgrounds, maximizing contrast.

HEX
#231F20
RGB
35, 31, 32
CMYK
0, 11, 9, 86
Continue the logo workflow

Turn this palette into a connected Logo Workflow

Continue with any tool below to keep the logo, brief, brand colors, mockups, and final files together as one project.

  1. 1 Objective feedback Logo review

    Get a logo score, uncover visual risks, and prioritize what to improve.

  2. 2 Current tool Build color palette

    Create strategic brand colors with clear roles for every application.

  3. 3 Recommended next step Preview logo mockups

    See the logo in realistic contexts before presenting it to a client.

  4. 4 Final delivery Export logo files

    Generate the final SVG, PNG, JPG, favicon, and background package.