Arrow motif subtly indicates ambition and growth.
Letterform modification hurts legibility and instant category recognition.
Strong, universal iconography for agriculture/growth, clear and friendly wordmark.
Potential for leaf motif to feel generic if not distinguished further.
This concept is the stronger option, offering clearer category fit, legibility, and a sustainable agritech visual language.
This concept uses a distinctive and universally recognizable plant-leaf icon, directly communicating growth, agriculture, and sustainability. The green color aligns well with environmental technology. Its legibility and scalability are strong, crucial for digital tools targeting smallholder farmers. Concept A, while integrating a growth/arrow motif, suffers from less instant readability and a less unique aesthetic, pote
Original logo colors. Matching placements and sample contact details.
Small-size scores are estimates; inspect the previews below.
Thoughtful work for people who expect more.
Thoughtful work for people who expect more.
16 px
32 px
48 px
96 pxActual CSS sizes, at your current browser zoom.
16 px
32 px
48 px
96 pxActual CSS sizes, at your current browser zoom.
The designer makes the final choice.
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