Concept & direction
The logo integrates a natural/organic motif (leaf/plant) to express wellness, supported by green and gold hues.
A functional, attractive logo for wellness, with good thematic color and concept, but would benefit from better integration of stylistic elements and mark simplification for scalability.
This logo lockup has a workable foundation; improving distinctiveness is the clearest next step.
Focus on the changes that matter. Keep what makes the logo work.
The logo integrates a natural/organic motif (leaf/plant) to express wellness, supported by green and gold hues.
Standalone mark
The fine, thin lines forming 'LW' within the circular mark may become unclear or merge when the logo is scaled down.
See the category reviewThe plant motif, organic color palette, and 'LiveWell' name clearly convey health and wellness, though the logo falls back on familiar design cues and could unify styles further for a more polished, upscale presentation.
Wordmark 4/5 · Layout 4/5
Symbol 4/5 · Wordmark 4/5
Estimated colors. Use the original design file for exact values.
Create a full color palette using these colors
Create new paletteSymbol 4/5 · Wordmark 3/5 · Layout 3/5
The 'L' and 'W' letters in 'LIVEWELL' use a hand-drawn, organic style contrasting the geometric other letters, causing minor imbalance.


Inspect spacing with the guide. Optical balance may differ from geometric centering.
Symbol 3/5 · Wordmark 3/5
Symbol 2/5 · Wordmark 4/5 · Layout 3/5
The fine, thin lines forming 'LW' within the circular mark may become unclear or merge when the logo is scaled down.
Try: Test the standalone symbol at small sizes to ensure legibility.
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