DEL 13, PICADITAS DEL BARRIO logo review
3.1/5
Logo score
Logo review of

Del 13, Picaditas Del Barrio

Review the detailed scores below to see what is working and what should be refined first.

Combination Mark Illustrative, Bold, Urban Food
3/5
Legibility
3/5
Originality
5/5
Misread
3/5
Balance
2/5
Scale
Detailed review

Logo performance breakdown

3/5

Legibility

  • Majority of the text at the bottom is readable due to color contrast with the background.
  • Number 13 is bold and distinct, making it stand out.
  • The word 'DEL' is somewhat cramped and merges into the form of the house, affecting clarity.
  • The typeface for 'PICADITAS DEL BARRIO' is clear but appears a bit small compared to the overall logo, which may impact readability at smaller sizes.
3/5

Originality

  • Integration of house, number, and culinary motif is somewhat distinctive.
  • Use of the number 13 as a structural part of the house is a creative touch.
  • House/smoke/flame is a very overused food/restaurant/casual dining trope.
  • No strong twist or highly unique element to set this apart from similar local food business logos.
4/5

Color harmony

  • Limited color palette favors red, yellow, black, and white, fitting the casual dining context.
  • Contrast helps the logo pop against the dark background.
  • Flame coloration is weak—doesn’t harmonize as smoothly with the house as it could.
  • Would benefit from more deliberate palette unification and hierarchy.
Red#E14A3B
Black#1A1A1A
Yellow#F9D365
White#FFFFFF

Estimated colors. Use the original design file for exact values.

Create a full color palette using these colors

Create new palette
3/5

Balance alignment

  • Central symmetry and the chimney provide a focal point.
  • Typographic elements are vertically stacked.
  • Chimney and flame feel poorly integrated—chimney is too thin and unbalanced compared to the heavy house form.
  • 'DEL' placement seems rushed inside the house, disrupting internal spacing and balance.
Uploaded logoAlignment guide overlay

Inspect spacing with the guide. Optical balance may differ from geometric centering.

2/5

Scalability

  • Distinct silhouettes (house, chimney, flame) help at medium sizes.
  • High color contrast provides basic clarity on some backgrounds.
  • Fine details such as the small smoke/flame and the 'DEL' within the house are likely to blur at small sizes (like favicons or embroidery).
  • Bottom slogan text becomes illegible at small scale.
  • Complexity may hinder legibility on product labels or business cards.
  • Logo might not be recognizable from a distance or in monochrome applications.
Uploaded logo at 200 pixels wide
200 × 250 px
Uploaded logo at 100 pixels wide
100 × 125 px
Uploaded logo at 50 pixels wide
50 × 63 px

Compare the detail at different sizes. Labels show the full image dimensions.

5/5

Misinterpretations

  • No inappropriate or controversial shapes noticed.
2/5

Symbol & text fit

  • Logo and wordmark reference the same message (local/community food).
  • Mismatch in typographic styles—the upper graphic feels playful/handwritten while the bottom type is geometric and modern.
  • Size relationship is off: the wordmark gets vastly overshadowed by the logomark.
  • Lack of visual or stylistic cohesion between the illustration and the typographic lockup.

Black & white

Does the shape still work without color?

These tests are available only for logos uploaded in vector (SVG) format.

Background contrast

Find the surfaces where your logo stays clear.

These tests are available only for logos uploaded in vector (SVG) format.

Blur & silhouette

A 3px blur softens fine details so you can check whether the overall shape stays recognizable. If key gaps close or elements merge, the logo may rely too heavily on detail.

These tests are available only for logos uploaded in vector (SVG) format.

Try your own review

Wondering how your logo performs?

Get a clear logo score, key risks, and priority fix ideas before your client or audience sees it.

Review my logo
Keep exploring

Discover other logo reviews