Logo review of BLOM

Legibility

Wordmark 'BLOM' is set in a clear, high-contrast serif font, ensuring immediate readability.
No overlapping or decorative distractions within the text.

Scalability versatility

Simple, clean lines in both the symbol and wordmark support reproduction at smaller sizes such as business cards and labels.
Symbol is distinct enough to be used independently for social icons or favicons.

Thin lines within the lotus symbol may lose definition on very small or low-resolution applications such as embroidery or laser engraving.

Balance alignment

Good vertical and horizontal alignment between symbol and wordmark.
The combination mark is visually centered and evenly spaced.

Lotus flower attached to the top right of the 'B' creates slight visual weight imbalance, making the left side feel heavier than the right. Could be refined for perfect symmetry.

Originality

Integrating the lotus flower with the 'B' is a refined, elegant approach and adds uniqueness.
Letterform modification is subtle and purpose-driven.

Floral motifs integrated with serif letterforms are somewhat common in the beauty and wellness industry, reducing distinctiveness slightly.

Logomark wordmark fit

The style of the wordmark matches the elegance and thin lines of the logomark, creating a cohesive look.
Proportional relationship between logomark and wordmark feels appropriate and harmonious.

Aesthetic look

Minimalist, uncluttered, and sophisticated composition. Elegant and modern aesthetic. Appropriate negative space usage.
Sophisticated color selection elevates the brand’s feel.

Dual meaning and misinterpretations

No unintended or inappropriate shapes detected in the overall composition.
Symbolism remains abstract yet clearly floral.

Color harmony

Single neutral color palette ensures versatility and sophistication.
Excellent contrast on the white background, supporting both print and digital.