What to preserve
The logo integrates a pair of scissors as the 'I' in 'SHIFT', directly referencing barbering and creating an immediate connection to the industry.
Distinctive, relevant, and highly functional logo with smart industry tie-in and minimal need for changes.
Focus on the changes that matter. Keep what makes the logo work.
The logo integrates a pair of scissors as the 'I' in 'SHIFT', directly referencing barbering and creating an immediate connection to the industry.
Fine lines may disappear when scaled down.
Enhances clarity and consistency at all sizes.
Fit is excellent with the use of scissors for a barbering business.
Estimated colors. Use the original design file for exact values.
Create a full color palette using these colors
Create new palette

Inspect spacing with the guide. Optical balance may differ from geometric centering.
Does the shape still work without color?
Find the surfaces where your logo stays clear.
Compare the mark and lettering on each surface.
Shows the lower-contrast areas of the logo (5th percentile). Tiny details may have lower contrast. Good ≥ 4.5:1 · Medium ≥ 3:1 · Bad < 3:1. A visual guide, not an accessibility rating.
A 3px blur softens fine details so you can check whether the overall shape stays recognizable. If key gaps close or elements merge, the logo may rely too heavily on detail.
Look for clear separation between shapes and a distinctive outline.
Get a clear logo score, key risks, and priority fix ideas before your client or audience sees it.
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