Logo review of MIK

Legibility

Text 'MIK' is bold, clear, and easy to read.
Good contrast between text and background ensures legibility.

The three-dimensional perspective slightly distorts the text, especially the K, which may impact clarity at smaller sizes.

Scalability versatility

Distinctive shape will be memorable at large sizes such as building signage or posters.

High detail in building illustration and decorative trims will be lost/blur on small scales like business cards or app icons.
Thin lines may not render cleanly in embroidery or at small print sizes.
Complex color gradients limit single-color or flat adaptations.

Balance alignment

Overall geometric shape maintains a sense of symmetry.
Centered composition gives visual stability.

Text and building windows are aligned to different planes, reducing cohesive alignment.
Perspective creates slight imbalance between symbolic and textual elements.

Originality

Unique isometric perspective integrating architecture and text into a single form.
Decorative pattern adds additional cultural or local flair.

Isometric building form is not commonly used, but melds two familiar tropes (building and text), so some originality is diminished.

Logomark wordmark fit

Wordmark is visually integrated into the building for coherence.

The perspective difference causes slight discord between the flat wordmark and the 3D building form.
Variation in weight and orientation between wordmark and building illustration.

Aesthetic look

Visually striking and memorable shape.
Color palette feels consistent with architectural themes.

Logo appears busy due to window details and decorative elements.
Complexity detracts from a modern, minimal aesthetic.
Roof color feels harsh compared to muted body tones.

Dual meaning and misinterpretations

No inappropriate or unintended visual meanings detected.

Color harmony

Palette is restrained and avoids unnecessary color clutter.
Strong color contrast highlights logo structure.

Red roof is a bit strong in comparison to muted blues and grays; integrating one more muted earthly tone could further balance the palette.