Logo review of MORAIS ADVOGADO

Legibility

Both 'MORAIS' and 'ADVOGADO' are highly readable.
Font choice conveys professionalism and seriousness appropriate for legal services.

Scalability versatility

Logo mark is simple enough to scale well for use in various formats including business cards, letterheads, and signage.
No excessive detail that would be lost at smaller sizes.

The thin lines in the word 'ADVOGADO' may lose clarity in very small applications such as favicons or embroidery.

Balance alignment

Symmetrical, well-centered composition between symbol and wordmark.
Strong vertical alignment lends stability.

The visual weight between the mark and the text feels slightly top-heavy; the symbol could be resized or balanced further.

Originality

The use of negative space to suggest justice scales through an abstract form is creative.
Integration of the initial 'M' with balanced elements adds uniqueness.

The overall form is elegant but bears some resemblance to common motifs in the legal sector; minor risk of blending in among competitors.

Logomark wordmark fit

Excellent harmony between mark and type; both share a refined and professional aesthetic.
Sizing and spacing are very well managed.

Aesthetic look

Sophisticated, clean design with careful use of negative space.
Minimalist aesthetic effectively suits the industry.

Dual meaning and misinterpretations

No inappropriate or unrelated imagery observed.
Abstract elements strengthen brand values without risk of misinterpretation.

Color harmony

Elegant and professional monochromatic palette.
Contrast between symbol and background is very strong and visually clear.