Logo review of myshoess

Legibility

Clear sans-serif and serif text contrast
Good color contrast for readability

Word 'shoess' has an apparent typo with double 's', which looks unintentional and distracts
Very light line weight could be challenging at smaller sizes

Scalability versatility

Minimalistic style helps in retaining details at various sizes
Would work on business cards, packaging, and signage

Thin lines in the monogram might get lost when the logo is scaled down for smaller applications such as favicons or embroidery
Gradient color may lose impact in single-color or black-and-white applications

Balance alignment

Spacing between monogram and wordmark is well considered
Monogram and text are horizontally aligned

Letter weights differ (monogram vs. wordmark), causing mild imbalance

Originality

Modern MS monogram within a soft geometric shape is somewhat unique
Contrast between script and sans-serif is a nice touch

Monogram style is fairly common in the fashion/shoe industry
No significant use of negative space or creative symbolism

Logomark wordmark fit

Both elements share a refined, minimalistic look
Visual flow from monogram to text is smooth

Monogram's roundedness does not fully reflect in the wordmark, resulting in slight stylistic separation

Aesthetic look

Clean and sophisticated feel supports a premium fashion brand
Simple color palette is elegant

Thin lines can create a fragile look
Typo in 'shoess' affects professional appearance

Dual meaning and misinterpretations

No inappropriate secondary imagery detected

Color harmony

Single gold-beige tone is harmonious and upscale
No excessive or clashing colors